Designing Connected Content: Plan and Model Digital Products for Today and Tomorrow (Voices That Mat
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Designing Connected Content Plan and Model Digital ~ Designing Connected Content Plan and Model Digital Products for Today and Tomorrow Voices That Matter Carrie Hane Mike Atherton on FREE shipping on qualifying offers With digital content published across more channels than ever before how can you make yours easy to find
Designing Connected Content Plan and Model Digital ~ Designing Connected Content Plan and Model Digital Products for Today and Tomorrow By Carrie Hane and beyond You will learn to reuse and remix your valuable content assets to meet the needs of today and the opportunities of tomorrow Discover a design method that starts with content not pixels Master the interplay of content strategy
Designing Connected Content Plan and Model Digital ~ With digital content published across more channels than ever before how can you make yours easy to find use and share Is your content ready for the next wave of … Selection from Designing Connected Content Plan and Model Digital Products for Today and Tomorrow First Edition Book
DESIGNING ~ CONTENT PLAN AND MODEL DIGITAL PRODUCTS FOR TODAY AND TOMORROW MIKE ATHERTON CARRIE HANE 9780134763385fm 1 111517 122 PM DESIGNING CONNECTED CONTENT Plan and Model Digital Products for Today and Tomorrow Mike Atherton and Carrie Hane New Riders viii DESIGNING CONNECTED CONTENT 9780134763385fm 8 111517 122 PM
Designing Connected Content Book Excerpt – Content ~ Mike Atherton is a content strategist at Facebook He has over 20 years of experience designing digital products and the teams who create them He is the coauthor of Designing Connected Content Plan and Model Digital Products for Today and Tomorrow New Riders 2018
Designing Connected Content Plan and Model Digital ~ He has over 20 years of experience designing digital products and the teams who create them Carrie Hane is the founder of Tanzen which provides content strategy consulting and training For 20 years she’s been helping organizations and people rethink how they create manage and connect content
Designing Connected Content Plan and Model Digital ~ Chapter 1 Designing from the Bottom Up “Call me Ishmael” she didn’t say But wouldn’t it be a great opening if she had In fact it was “Ashman” she was … Selection from Designing Connected Content Plan and Model Digital Products for Today and Tomorrow First Edition Book
Designing Connected Content Plan and Model Digital ~ Chapter 4 Researching the Subject Domain Over the next few chapters we’ll go deep into our process for designing connected content You’ll plan out a foundational structure before filling that … Selection from Designing Connected Content Plan and Model Digital Products for Today and Tomorrow First Edition Book
Designing Connected Content Plan and Model Digital ~ For digital content to deliver on its potential it must be easy to find shareable and available for all channels and devices This requires careful upfront attention to backend content strategy and its linkages with design and development However backend content strategy is an emerging and complex area of practice with few useful resources for practitioners and many organizations are
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